Google’s May 2021 Page Experience Update Highlights – See supporting references as the bottom of this post – Google is currently putting together the final changes for a search algorithm update that they’ve announced will land in May 2021. The … Continue reading
Original Publication: 3/30/2020 12:05 AM MTN Updated: 3/30/2020 1:28 PM MTN With so many innkeepers actively dealing with COVID-19, you may have not noticed what is currently being displayed in Expedia regarding your inventory. We are seeing many properties showing … Continue reading
Yesterday, Acorn published a lengthy coronavirus blog post with hints, tips and suggestions on how to help you during this difficult time of cancellations, travel changes and fear regarding the coronavirus in the US. We will be speaking on this … Continue reading
This is Part 2 of a 2 part series Click Here to Access Part 1: Google Ads ROAS (formerly Adwords) If you currently pay for, or are considering paying for Google Hotel Ads to drive more direct bookings, we encourage … Continue reading
This is Part 1 of a 2 part series Click Here to Access Part 2: Google Hotel Ads ROAS If you currently pay for, or are considering paying for a Google Ads campaign (formerly called Google Adwords) to drive more … Continue reading
It’s important to make sure your Google My Business (GMB) listing is up to date. This information feeds not only Google Hotel Search, but also your Knowledge Panel, which is the information displayed on Google when someone searches for your … Continue reading
If you attended our Webinar on July 31st, 2019, you learned about all the various ways currently available to implement Google Hotel Ads, whether it be via JackRabbit’s Meta Search product or through your Booking Engine, for those Booking Engines … Continue reading
Google Plus (G+) has been on the decline for quite a while. Many business pages were devalued and deleted by Google for disuse in the past year. Google has announced that Google Plus profiles will be shutting down for good … Continue reading
There is a provider in our industry that is offering a FREE website for a year, and then you might end up only paying $25 a month or $50 a month to LEASE the site. No, it’s not a portable … Continue reading
You may have seen something interesting when you were looking at your Google My Business Dashboard: You think – “Well! Google is giving me a little website, I should set it up!”. Don’t do it. These websites are meant for … Continue reading
