Is Your Blog Out of Shape? We all know we have to keep our bodies in shape for our long-term health, but that also applies to blogs! If you have been a good, consistent blogger, you probably have some posts … Continue reading
If you have a website and are signed up for Search Console and Google Analytics (if you aren’t, you should be!), you may have recently received an email from Google. This email gives you your site’s score on mobile friendliness, … Continue reading
Calling all Innkeepers who have live Acorn IS Responsive Designs, YOUR ACTION IS NEEDED. Google is at it again, or maybe I should say still. We first noticed this happening the week of Thanksgiving. We have verified, via an article … Continue reading
I’ve been holding off on writing this blog post in hopes that I could track down a pattern with what we have been seeing when it comes to Google Review counts. We started noticing inconsistent Desktop results back in early … Continue reading
Ever since the beginning of Google’s Mobile Search Results, the Desktop Version of your Website has been used to determine the content of the site, and thus the placement of both Desktop and Mobile results. As announced on the 4th … Continue reading
On September 23, 2016 Google announced that Penguin is now part of their core algorithm. Penguin was originally released in April 2012 and it was an important algorithm targeted at web spam. With Penguin, ranking for sites actively participating in … Continue reading
From the Google Webmaster Central Blog “Two years ago, we added a mobile-friendly label to help users find pages where the text and content was readable without zooming and the tap targets were appropriately spaced. Since then, we’ve seen the … Continue reading
Have you noticed a change in your Google Placement? If so, it’s important to note that the beginning of September 2016 brought about some changes to both Local Maps / 3 (and sometimes 2) Pack and also Organic Listings. Google … Continue reading
On Friday September 23rd, 2016 the “Visit website” link on the 3 (sometimes 2) Pack, Local and Maps Listings vanished on Google’s desktop results. I’ve expected Google to do something along these lines and now they have. If you do … Continue reading
I’m surprised at how many Innkeepers are relying on the feedback from their guests as a justification for their marketing strategy. Some do this by word of mouth “So how did you find out about us?” Others do this asking … Continue reading
