As many of you already know, change is on the horizon in light of the GDPR (General Data Protection Regulation), the EU’s new data privacy regulations, which took effect May 25, 2018. Just because GDPR pertains to the EU does … Continue reading
If you haven’t looked at your Knowledge Panel in a while, or don’t even know what a Knowledge Panel IS – this is the post for you. Google has added a feature to the knowledge panel – it’s a “Questions … Continue reading
If you are a member of BedandBreakfast.com, you have probbaly received an email explaining changes within the BB.com membership levels wherein customers not using Webervations/Rezovations will be switched from BedandBreakfast.com listings to Expedia’s Lodging Partner Services (EPC) platform. We anticipate … Continue reading
BedandBreakfast.com is retiring their Featured Property product in just over six weeks, on July 1, 2018. Featured Property Auctions are a way to bid on an auction to show up at the top of a page in bb.com: You are … Continue reading
Review Gating means to filter your guests before asking for reviews – for example, sending a “feeler” email asking if the guest had a good experience at the inn. If they reply “Yes”, they get a follow-up email asking for … Continue reading
Pop-ups, also called Interstitials, are simply a space or visual display that appears on the screen or mobile device to communicate a message to the user. These spaces may contain special deals, newsletter signup forms, and other various calls to … Continue reading
A brief synopsis on how the new EU privacy laws will affect your inn’s data and information. There’s been a lot of buzz surrounding the European Union’s newest privacy law and for good reason. This complex law affects almost all … Continue reading
You may have recently recieved an email from Google that looks like this: When you follow the “Fix Index coverage issues” link, you see something like this: And when you click on the error, you see something like this: This … Continue reading
Website portability and intellectual property ownership. Boring, humdrum and dull topics, right? Quite possibly… at least until you try to leave your current provider, only to find out you can’t take your website with you. There are 4 companies in … Continue reading
And as much as we’d all like to deny it: We aren’t in Kansas anymore. Many marketing avenues that used to be free, and worked well for providing bookings are no longer free. You now have to Pay-to-Play. The … Continue reading
