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Google Hotel Ads ROAS – Do you know the real Return on your Ad Spend? (Part 2 of 2)

Category Archives: ethics

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Google Hotel Ads ROAS – Do you know the real Return on your Ad Spend? (Part 2 of 2)

Posted on November 3, 2019 by admin

This is Part 2 of a 2 part series Click Here to Access Part 1: Google Ads ROAS (formerly Adwords) If you currently pay for, or are considering paying for Google Hotel Ads to drive more direct bookings, we encourage … Continue reading →

Posted in ethics, google, ppc

Google Ads ROAS (formerly Adwords) – Do you know the real Return on your Ad Spend? (Part 1 of 2)

Posted on November 3, 2019 by admin

This is Part 1 of a 2 part series Click Here to Access Part 2: Google Hotel Ads ROAS If you currently pay for, or are considering paying for a Google Ads campaign (formerly called Google Adwords) to drive more … Continue reading →

Posted in ethics, google, ppc

Congressional House Committee Hearing – Let your Voice be Heard

Posted on October 17, 2019 by admin
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Congressional House Committee Hearing Investigating Big Tech’s Impact on Small Business Do you ever feel as though you are jousting at windmills? As a passionate supporter of our industry, I spend a good deal of my time gathering data, networking, … Continue reading →

Posted in ethics, legislation | Leave a reply

Bed and Breakfast Associations: Meeting Re-cap and Next Steps

Posted on September 16, 2019 by admin
2

Many thanks to all the associations that attended and actively contributed to our Bed and Breakfast Association Discussion Kick-Off. Both State and Regional Associations were represented in our registration, with the State Association representation consisting of ¾ of all the … Continue reading →

Posted in associations, ethics | 2 Replies

Rate your Vetting Skills!

Posted on September 2, 2019 by admin
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With another Trade Show season upon us, it’s time to review your vetting skills. Whether you are looking for soft goods, credit card payment processing, booking engine software, photography, or marketing and web services, knowing how to vet a company … Continue reading →

Posted in aihp, ethics, paii, reviews | Leave a reply

Is a FREE, $25 or $50 a Month Website a Good Idea?

Posted on February 1, 2019 by admin
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There is a provider in our industry that is offering a FREE website for a year, and then you might end up only paying $25 a month or $50 a month to LEASE the site. No, it’s not a portable … Continue reading →

Posted in designs, ethics, google | Leave a reply

How to Determine Return on Investment from your Select Registry Membership – A Step by Step Tutorial

Posted on November 14, 2018 by admin
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Attention Select Registry Members: As we understand, Select Registry announced on November 1, 2018 that your membership fees for Select Registry will automatically renew on January 1, 2019. Included in our Advantage Plan Program, we have been providing Select Registry … Continue reading →

Posted in ethics, select registry | Leave a reply

The “Google Partner” Dilemma

Posted on October 23, 2018 by admin
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You may have received emails from SEO or Marketing companies that boast of being a “Google Partner”. It sounds really good – wouldn’t a company that is a partner of Google have the best chance of getting you seen in … Continue reading →

Posted in ethics, google, ppc | Leave a reply

Diminishing Direct Bookings? What you SHOULD do in 7 Steps!

Posted on October 10, 2018 by admin
6

Direct Bookings have become much more difficult to obtain than they were even 18 -24 months ago. There are many contributing factors as to why this is happening. Many of these reasons have eluded Innkeepers and will continue to do … Continue reading →

Posted in aihp, ethics, google, paii | 6 Replies

Is Your Site Portable?

Posted on April 26, 2018 by admin
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Website portability and intellectual property ownership. Boring, humdrum and dull topics, right?  Quite possibly… at least until you try to leave your current provider, only to find out you can’t take your website with you. There are 4 companies in … Continue reading →

Posted in designs, ethics, hosting | Leave a reply

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  • New Year – New Sites – Check Out Our 1st Quarter 2021 Websites!
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