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ACORN NEWS March 18, 2009

Rocheport, MO
Yates House B&B

Stanhope, NJ
Whistling Swan

Durham, NC
Morehead Manor

Eureka Springs, AR
Angel at Rose Hall

Anchorage, AK
Camai Bed & Breakfast

South Haven, MI
Inn at the Park


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Click Here to view Acorn's Blog


We are looking for volunteers to join in on a drawing to receive our Intell-a-Keeper (IAK) Sales Tracking product for FREE. Yes, you can know where your bookings are coming from! One Inn will be selected at random to receive this product and training at no cost.

Guidelines for the Giveaway

  • Must subscribe to 3 or more large online directories
  • Must be running a PPC (Pay Per Click Campaign)
  • Must be willing to capture data all 3 ways (Online Bookings, Phone Reservations, Email Reservations)
  • Must be using a compatible Reservation Company where the Guest makes the reservation online (ResNexus, Webervations, Availbility Online, RezOvation or Super Inn)

    One winner will be selected. They will receive the IAK product, installation and training for FREE. In return this customer will give Acorn permission to show their IAK data when needed during training and sales calls with potential and existing clients.

  • Upcoming Webinar Classes

    SEO Webinar Class Schedule

    Click Here to sign up for SEO Webinars scheduled throughout to the end of 2009.

    We currently have one SEO Webinar scheduled per month, so please sign up for an appropriate time.

    Also, Bookmark this Page to keep track of all upcoming Webinar class topics.


    We reported on this in our Last Newsletter, and we're happy to say that many of you attended our Webinars to learn how to CLAIM and update your Local Map listings. Click Here for Detailed Handout.

    But, not all of our customers have taken care of this.

    How do you know if you need to go out and CLAIM your Local listing?

    You may do this 1 of 2 ways.

    1: Go to http://www.google.com and click on Maps (upper left corner). Type in your physical address (OR) your inn name. When you find your listing, click it and choose EDIT on the map bubble. It will say: “Are you the owner? Claim your business.” Click Claim your business. This way you are sure you are choosing the grandfathered listing Google already has for you.

    2: Type in your info at the URL below and have Google bring back any matches you may claim. http://www.google.com/local/add

    Finally – remember you want to CLAIM your listing if it already exists (even if it’s not perfect, if it’s YOU - Claim it. Don’t create a new listing if one is currently grandfathered, but just not claimed yet by you, the owner.) Once claimed you may modify it, update your location indicator, etc.

    Need help claiming your listing? Annie Buck is available to assist at normal
    consulting rates and can help or do this for you if you prefer!

    Click Here to E-Mail Annie Directly to Request Assistance
    You only want to have 1 (ONE) Master Google Account per business entity. Setting up a second account when you already have one MAY cause issues with Google. IE: If you already have a Google G-Mail, Adwords or Analytics account, you already have a Google Userid ID and password. You don’t want to create a new Google Account to add in your Google Local Business Product. Use the access you already have in place.

    Click Here and try all your E-Mail possibilities before you set up a new account to make sure you don’t have one lurking out there you may have forgot about.

    If you don’t have a Google account you may Sign Up for one by going to the link below.

    Once you have a Google Account in place you NOW want to go set up your Google Local Business Account.
    Hot off the Presses! Running a Bed and Breakfast for Dummies

    Calling all Innkeepers and Aspiring Innkeepers

    This friendly, practical guide shows you how to make your dream a reality, with expert advice on everything from writing a business plan and finding the right location to handling situations you will encounter as an innkeeper. Innkeepers already in the business? Learn about current trends in our marketplace and tips for doing your job better and more efficiently! A must read for those in the KNOW! Click Here for Details.

    More Acorn Internet Services Learning Opportunities

    Build a Blog Workshop presented by Acorn at the annual PAII conference in Atlanta, GA on Wednesday, April 1, 2009 at 4:45 PM. (Tentative Date and Time). This is a hands-on class, so bring your Internet-ready laptops and walk away with an online blog! Tentatively, we have 25 Internet connections for this workshop, so Internet access will be on a first come, first serve basis.

    Items to bring with you:

    • Internet Ready Laptop
    • Google Userid and Password (Contact annie@acorn-is.com if you need help setting this up in advance.)
    • 1 Photo stored on your Laptop where you may locate it to load it.
    • Initial Text for your 1st Blog Post.

    Acorn Hosting Customers

    If you plan to come to this session and set up a blog, please let us know in advance.  We'll have the blog pointers set to your site so that as you begin posting to the blog, these posts will build page weight for your organic Google placement. Just E-Mail mark@acorn-is.com and let him know you will be putting a blog online and he'll take care of it from there.

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    Free 1-on-1 sessionAcorn is offering "1-on-1" sessions, in person while we are in Atlanta, Georgia on March 31, April 1 and April 2 for ANY innkeeper interested in a 30-minute "1-on-1" session to cover topics of YOUR choice.

    We are offering our assistance at no charge or obligation while we are in Atlanta. You will choose the topics you want us to help you with. If you are scheduled to attend the "Dining and Discussion" Dinner on March 30th, you may choose ideas from that discussion you believe could help your business, or you may just have questions in general, or request us to review your site and placement. This time is for you. You may choose how to best spend it! [More]

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    City Grill Atlanta DinnerAcorn would like to invite you to spend an evening networking with other innkeepers, dining at the award winning City Grill Atlanta restaurant at the same time benefiting from quality discussions being presented by Lisa Kolb of Acorn, regarding Internet and marketing topics of your choosing!

    Monday, March 30, 2009
    7:00 PM for Cocktails
    8:00 PM for Dinner and Presentation

    Click to reserve your spot now and also share with us the topics you would like to see us cover. [More]

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