To excel into today’s online marketing world, you must move beyond the days of simple SEO (Search Engine Optimization). Today you must allow your business to venture out into the world of Social Media, Reputation Management, Blogging, Video at the same time continue to embrace some of the older strategies such as E-News. To do so, you must first have these products installed so your past, current and future guests can find and follow you on their preferred choice of Social Media.