Calling all Acorn IS Clients attending AIHP
If you are attending the AIHP in April this year and would like to join other Acorn IS Innkeepers for dinner on Monday night (April 4th) please call Annie Buck at 719-219-6732 for details.
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Is Your Google Traffic Slowing or Dropping?
This indeed may not be a bad thing, but if you don't have E-Commerce Tracking installed, you can't know for sure.
Don't know what E-Commerce Tracking is? Read on to the next Newsletter Topic below...
Take a moment and read the full article ...
Know the Truth! Google Analytics Traffic vs. Bookings
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Universal Analytics and E-Commerce Tracking
Universal Analytics has been available for approximately 3 years now. But, Innkeepers haven't been able to successfully use it because the actual Analytics code on your Web site ties to your Reservation System, and it hasn't been until the past few months that we've been able to successfully test with any of the major Reservation companies.
With that said, we are happy to announce that we have successfully tested Universal Analytics and E-Commerce Tracking on 3 of the major Reservation companies.
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Rezovations
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Think Reservations
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RezNexus
So, if you want to be able to track back actual dollars ($$$) from the last place a guest was, before they clicked onto your web site and made a booking, it's time to request an estimate to upgrade your web site to support Universal Analytics with E-Commerce Tracking. E-Commerce Tracking will also provide you "Assisted Conversion" data that will surprise you how many different directories and listings actually "assist" in the conversion, but aren't the last place the guest was before they go to your web site and then book a room.
I can tell you already, without this data, you are going to be wasting money by keeping directory listings you shouldn't be and canceling those that assist you in booking rooms. You simply can't "guess" at this data.
By installing the Universal Analytics version of Google Analytics you will now have real data on which you can make quality decisions.
If you currently have a WordPress Responsive Design, please email MarkHall@acorn-is.com for the estimate. If you have an older non-responsive Design, or are using a Reservation company we have not yet tested, please contact Lisa@acorn-is.com directly to discuss.
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Google Mobile-Friendly Update coming in May 2016
 Google just announced that in May of 2016, they are upping the requirement for all businesses to have a mobile-friendly web presence.
Innkeepers who are not Mobile Friendly need to act now.
To learn more about this upcoming release read the article ...
Google Will Increase the Effect of Their Mobile Ranking Signals in May 2016
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Inn2WitCartoons (A Bit of Wit for Innkeepers)
Are you receiving our Weekly Hump Day cartoons? Here is a bit of background on this new inventive way to help Innkeepers "keep up" with one marketing task each week. These cartoons are designed to create
awareness on one marketing topic each week, through a bit of humor. If you do find them to be
helpful, you are welcome to pass them on to others in our industry,
as you see fit. If you are not receiving our weekly cartoons, and you would like to, please email Annie@acorn-is.com and request you be added to the mailing list.
Click Here to check out all the Inn2WitCartoons
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Watch for your quarterly Invoice on April 1st
This is a friendly reminder that Acorn Internet Services, Inc. will be generating 1st Q Invoices on April 1, 2016 for work completed during the months of January, February and March.
4-01-2016 - Invoices generated
4-15-2016 - Check Payments must be received
4-16-2016 - Credit Card Auto Payments apply at 12:01 AM EST time.
4-17-2016 - If Payments are not received, a Past Due E-Mail notice will automatically be generated.
Helpful Billing Suggestions based on issues we've
seen during past billing cycles.
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SPAM Folder Alert - Please make sure our Invoice E-Mails arrive to your E-Mail account by adding billing@acorn-is.com to your E-Mail safe list. If you don't receive your Quarterly invoice by Midnight on the 1st of October, please check your SPAM folder. If you don't receive your Invoice via E-Mail by Midnight on the 1st of April, please call our Billing Department at 719-329-0977 option 6 ASAP for assistance.
Credit Card Expiration Dates change from time to time, so if you know you've received an updated card or your billing address does not match the card on file, please make sure all your information is correct and also updated on file.
Click Here to Log In to your Billing Account
Don't Remember your Password?
CLICK Forget Your Password in the Client Login box.
Important Note: If you add a Credit Card for Automatic Payment, E-Mail billing@acorn-is.com so we may activate it.
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Latest Acorn IS Blog Posts
Want to Automatically Receive our Blog Posts? Click Here
 We are constantly updating our Acorn Internet Services Blog with important REVENUE GENERATING information for all our clients. If you do not automatically receive our Blog posts, we encourage you to do so by registering Here.
If you find an article particularly helpful, please share on Facebook, G+ or Twitter via the SHARE BUTTONS at the top of each Post! |
Google Will Increase the Effect of Mobile Ranking Signals May 2016
Posted on March 27, 2016 [Read]
Know the Truth! Google Analytics Traffic vs. Bookings
Posted on February 13, 2016 [Read]
HACKED: How Innkeepers Become Sitting Ducks…
Posted on November 13, 2015 [Read]
Responsive Design Owners: Google Analytics Alert
Posted on October 18, 2015 [Read]
Your Web site is NOT ENOUGH…
Posted on October 2, 2015 [Read]
 Responsive Design is Google’s recommended design pattern.
Don't know what Responsive is? Watch this video.
If you have been considering a new site, it's past time to move to a Responsive design! Click here to learn more about our Responsive Web Design options.
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